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Engage in Keyword Research with Google Keyword Planner

Have you been looking for tips on how to engage in keyword research? This post is going to be discussing how to engage in keyword research with Google Keyword Planner.

Engage in Keyword Research with Google Keyword Planner

Engage in Keyword Research with Google Keyword Planner

Google Keyword Planner

Google Keyword Planner or simply Google AdWords is a tool owned by Google to help advertisers get their ad in front of the right customers by helping with keyword research and selecting the right terms.

Advertisers can discover new keywords, research for keywords, get bid estimates for each keyword and help them run a successful campaign.

Google Keyword Planner is serving a good purpose for publishers too especially in the area of keyword research.

As a blogger, you don’t need to just sit and write on any topic that comes to your mind. You need to do research on keywords before you write or publish an article. We have at one time, discussed why you need to research for keywords before writing articles. To get along with this discussion, check out this link.

Google Keyword Planner gives certain information about your keyword. This information includes; average monthly search, minimum and maximum search volume, keyword competition, top of page bid (low and high range).

The benefit of Keyword Research

Engaging in keyword research will have a good benefit on the performance of your blog. with keyword research, you can easily find out low, medium and high competition keywords. Also, keywords have different bids. Some have high and some are extremely low.

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For your page written around a certain keyword to make a good position on search engines when the keyword or better still, related keywords are searched. It depends well on how well you engage in keyword research.

We are still discussing how to engage in keyword research with Google Keyword Planner.

The possibility of making money online with your blog when all your writings have been based on are keywords with low bids. If not for keyword research, you wouldn’t have known that!

Most successful bloggers don’t joke to engage in keyword research with Google Keyword Planner. They’d prefer to sit down hours researching for keywords before putting up that write-up. They have made this a habit and it has contributed a lot to their growth.

Choice of keywords

You need to decide your choice of keywords in terms of competition. Keywords either have low, medium or high competition. It depends on how many blogs are writing and ranking for that keyword.

As a beginner in blogging, you don’t write on highly competitive keywords because you might be playing a very dangerous game. It won’t be ever easier to outrank or outshine blogs that have been up and ranking for that same keyword for a long time.

If you are choosing keywords, I will advise you to choose low and medium competitive keywords. This will help you to start your own game at a good pace. A good thing to know is that low and medium competitive keywords do not have many blogs writing on them.

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Considering this alone may not improve your search engine appearance. Another factor you should play around with is minimum search volume for that keyword per month. In short, my advice for you is to choose low and medium competition keywords with high minimum search volume.

As you do this on a continuous basis, you will soon find your website featuring on search engines when the keyword is searched for. Let me also remind you that keyword research won’t make your blog feature on the search engines as if it is by magic. You need to have submitted your website sitemap. We have discussed how to submit sitemap here.

We are still discussing how to engage in keyword research with Google Keyword Planner.

Getting Started to Engage in Keyword Research

To get started with Google Keyword Planner, you start by signing up for an account with your Gmail address using this link.

Engage in Keyword Research

To start using Google Keyword Planner for Keyword Research, start by visiting this link. The page should look like the screenshot below.

Engage in Keyword Research with Google Keyword Planner

When you have that page, click on find new keywords and enter the keyword you would like to research on. If you do not have any keyword idea beforehand, you can alternatively enter the URL of any website – especially, those of your competitors, to see their keywords.

Engage in Keyword Research with Google Keyword Planner

If you have entered a keyword, then click on get started. Details about the keywords including average monthly search, minimum and maximum search volume, keyword competition, top of page bid (low and high range) will be displayed on your screen.

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We are still discussing how to engage in keyword research with Google Keyword Planner.

If otherwise, you entered a website URL, all keywords that could be found on that website will be returned and as well as their average monthly searches, minimum and maximum search volumes, keyword competitions, and other related information.

Choice of keywords

To have an offline copy of the report, you can choose to download the keyword idea on your PC in formats of your choice.

When you have this result, you will be able to select any keyword of your choice after considering the outcome of the research. This decision will surely affect the progress of your website positively if you had properly used the information you got from Google Keyword Planner.

Bonus for today: Best Online Survey Sites to Make Money Online

We have come to the end of the topic on how to engage in keyword research with Google Keyword Planner. We hope that you would find this topic beneficial as you engage in research for keywords.

Thanks for visiting our blog, we hope to see you back in a sooner time for out timely updates. In case you have questions or feedback on this topic, feel free to use our comment feature.

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Goodness

A passion-driven blogger, digital marketer, and website designer. I teach people how to make money online.

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